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Directional and Wayfinding Signs

Clearly Show Your Guests the Way

If your business is difficult to navigate or if you require guests to follow a certain path through your property, make sure they are confidently guided with clear and concise directions. SIGNWAVE® can help you best communicate these instructions with custom wayfinding signs. These types of signs are common in confusing office hallways, hospital corridors and large campuses.

Wayfinding signs can help eliminate confusion, minimise stress and make your company more visible.

Our team can incorporate your logo, font and other branding into your signs so that they don’t take away from the aesthetics of your property. If you have other signage, we can ensure consistency across them all.

Wayfinding signs are often found in:

A cohesive and effective wayfinding signage system will help your customers easily find their way around. At SIGNWAVE, we recommend complementing your wayfinding signs with a strategic mix of signage solutions, including pylon signs for high-visibility entry points and dimensional letters to enhance branding and interior navigation. Additional signage options such as awning signs can help draw attention at the street level, while building signs reinforce your brand presence on the exterior. For added visual impact and depth, 3D sign letters can be used both indoors and outdoors to support wayfinding and strengthen brand identity. Event-based directional signage can also be supported with teardrop banners, ideal for guiding foot traffic or promoting key locations during special events or promotions. Building and area directories, colourful maps and pictograms are other great options. The possibilities are truly endless.

Who Can Benefit the Most from Wayfinding Signage?

Wayfinding signage is most helpful for people visiting cities, hospitals, buildings, campuses and other public spaces that they are unfamiliar with or have limited occasions to visit, such as airports, museums, and parks. Directional wayfinding signs can help companies and organisations with naming, numbering, and the overall organisation of a building, campus, or facility and is a critical part of a wayfinding plan.

Where Can Wayfinding Signs be Utilised?

Wayfinding signage can be used indoors and outdoors in, on, and around corporate buildings, manufacturing facilities, hospitals, retail locations, campus facilities, and construction sites. In any place people gather or visit, wayfinding helps inform people, reinforce architecture, and improve traffic flow. Wayfinding signage is not only for new buildings and locations; it can also be used to improve the functionality of existing buildings.

Choose SIGNWAVE for Your Signage Project

It’s important to choose the right company for your wayfinding signage. While many companies specialise in signage, SIGNWAVE provides consulting to determine the best wayfinding solution for your unique needs. Whether you need wayfinding signage to direct your visitors to your location or to a particular area of your building, help people know how to exit a location, or where to go to seek attention in emergency situations, SIGNWAVE can integrate wayfinding designs to help achieve your goals of keeping visitors and staff informed.

Ready to get started on your custom sign project? Contact your local SIGNWAVE centre today!

Products and services may vary by location. Please reach out to your local SIGNWAVE center for more information.

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Directional and Wayfinding Signs FAQs
  • SIGNWAVE provides other project services such as graphic design, content creation and management, project management, surveying and permitting and shipping. Whatever your visual communications needs, SIGNWAVE can help. Find a centre near you.
  • SIGNWAVE can perform the installation for wayfinding and directional signage. Our team can ensure that directional wayfinding signs are safely and properly installed.
  • To bring your building or facility into compliance with the UK's Disability Discrimination Act (DDA) requirements, wayfinding and directional signs should identify accessible environments. Wayfinding signs should mark wheelchair accessible entrances and exits, rooms, parking spaces, restrooms and can be used to point the way to lifts and hoist ways.

  • It’s important to choose the right company for your wayfinding and directional signage. While many companies specialise in signage, SIGNWAVE provides consulting to determine the best wayfinding solution for your unique needs. Whether you need wayfinding signage to direct your visitors to your location or to a particular area of your building, help people know how to exit a location or where to go to seek attention in emergency situations, park and navigate around special events or find a section in a stadium or store, SIGNWAVE can integrate wayfinding and directional designs to help achieve your goals of keeping visitors and staff informed.

  • Interactive wayfinding is an experience using a touchscreen display interface. Interactive wayfinding can integrate custom mapping and navigation software to help people get where they need to be and provide directions. Interactive wayfinding kiosks are designed with simplicity and ease of use in mind. Interactive touchscreen wayfinding can be used to inform and communicate information using motion graphics that capture attention.
  • Digital wayfinding is a powerful solution for providing directions and in-depth information that resolves many of the challenges of using a folded, printed map to find the way. Digital wayfinding helps visitors explore facilities and campuses by looking at messaging and graphics on interactive digital kiosks, digital displays, video walls, outdoor digital LED, flat panel displays, message signs or digital marquee signs. Digital wayfinding and directional signs not only guide people through a building, but they also enhance an environment by showing starting and ending points, visually depicting and drawing the paths and providing directions.
  • Wayfinding and directional signage can be used indoors and outdoors in, on and around corporate buildings, manufacturing facilities, hospitals, retail locations, campus facilities and construction sites. In any place people gather or visit,directional wayfinding is helpful for the purposes of informing people, reinforcing architecture and improving traffic flow. Wayfinding and directional signage is not only for new buildings and locations; it can also be used to improve the functionality of existing buildings.
  • Wayfinding and directional signage is most helpful for people visiting cities, hospitals, buildings, campuses and other public spaces that they are unfamiliar with or have limited occasions to visit such as airports, museums and parks. Directional wayfinding signs can help companies and organisations with naming, numbering and overall organisation of a building, campus or facility and is a critical part of a wayfinding plan.
  • The history of wayfinding dates back to the labyrinths and mazes of ancient times over 3,500 years ago. The term wayfinding was first used by architect Kevin Lynch in 1960 to describe the role of maps, street numbers, directional signs and other devices in cities. In our modern world, wayfinding and directional tools and technologies provide orientation and location awareness to help people navigate to landmarks, places and spaces.
  • Wayfinding is the process of finding your way or navigating through a building, environment or space. Wayfinding is comprised of the steps you take to reach your destination, following the best route, recognising your destination and finding your way back to the starting point using clear and logical signs, graphics and symbols that help you remember your route.
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