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Sign Buyer’s Guide

Sign Buyer’s Guide

Get tips, information and advice from SIGNWAVE® on how to make the most of your signage investment, including product details, signage success factors, and questions to ask before you start your project.

Sign Buyer's Guide

More for Your Money

Sign Needs Analysis

Investing in professionally designed, prominent signage pays. In fact, displaying a sign that gets noticed sends your message to more people per dollar invested than any other advertising medium.

For example, if you display a $200 sign for one year that is visible to 10,000 drivers every day, you’ll reach more than 3.5 million people—about 15 potential customers for every penny spent.

Maximum Impact

To maximize your sign’s impact, make sure you incorporate solid design techniques and make frequent changes.

  • New messages, graphics and colors help your sign stand out from familiar surroundings and draw renewed interest from viewers
  • Add extra color and graphics to increase the appeal of your sign
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